AI: Smash Hit or Trash Hit? Broadcasters have a big question to wrestle with in the months ahead: whether or not to put AI talent on their stations? Listeners seem

Old School Still Rules for Local Radio! New data from the 2023 FMR/Eastlan Ratings National Radio Listening Survey shows AM/FM local radio listeners still have a strong preference for the

Weekly AM/FM Radio Listening at 86%! FMR Associates-Eastlan Study is good news for Broadcasters. Weekly AM-FM Radio Listening among Adults 25-64 is at 86%, unchanged from 2022.  Significantly, cume listening