FMR Associates, Inc. specializes in strategic research for the communications industry. Founded in 1981 by Bruce Fohr, FMR is dedicated to providing clients our Quality Research Formula for success:

quality research formula

Find out why more than 500 media clients throughout the United States and around the world – as well as advertising agencies, consumer companies, retail businesses, governmental agencies, educational and medical institutions – have put FMR’s Quality Research Formula to work for them. We hope you’ll allow us to be a part of your formula for success.

Our services include:

Market Research Services Focus Groups

Program/content testingMusicTrac Call-Out ResearchMusic library testing